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Promoting on r/personalfinance: Rules and What Gets Removed

r/personalfinance is a large community for people learning and discussing budgeting, saving, debt, credit, investing, retirement, and other personal finance topics.

21.8M

members

~86

posts / day

2009

created

10

community rules

Can you promote your product in r/personalfinance?

No, you generally cannot promote your product in r/personalfinance. Rule 2, "Self-promotional advertising or soliciting," says they do not allow "Promotion of web content, products, services, companies, or anything else owned by you" and also bans referral links, recruiting, and PM or DM offers. There are narrow exceptions only where the rules say "Requires pre-approval: open source tools, customer service replies."

The rules that cover promotion

Rule 2: Self-promotional advertising or soliciting

"Promotion of web content, products, services, companies, or anything else owned by you (or anyone affiliated with you), even if not monetized"

Rule 2: Self-promotional advertising or soliciting

"Accounts with promotional profiles or usernames"

Rule 2: Self-promotional advertising or soliciting

"Offering referral, invite, or affiliate links/codes"

Rule 2: Self-promotional advertising or soliciting

"Soliciting business/investors, market research, media requests, or recruiting"

Quoted from the subreddit's own rules, snapshot from July 2026. Read all 10 rules on Reddit

What gets removed

  • Promotion of your own web content, products, services, or company, even if not monetized
  • Referral, invite, or affiliate links or codes
  • Promotional profiles or usernames, and repeatedly or prominently stating financial credentials
  • PM or DM requests or offers, plus soliciting business, investors, recruiting, market research, or media requests

Safer ways to show up

  • Post only a personal finance question or discussion with a descriptive title
  • Answer people publicly in comments, do not ask for PMs or DMs
  • Avoid mentioning or linking your own product, service, company, or affiliate code
  • If you want to share an open source tool or make a customer service reply, get pre-approval first
Whatever the written rules say, the pattern that gets promo removed everywhere is the same: batches of similar comments, reused wording, and necro-posting on old threads. A promotional mention only has value if it survives, so pace matters more than volume. We measured this the expensive way: 70% of bought pool comments were removed within two weeks. See also how to find customers on Reddit without getting banned.

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